NARM: The Music Business Association

NARM is the National Association of Recording Merchandisers. On their website, they have up to date posts of current events of what’s going on within the association as well as things going on within the entertainment industry itself. They are known as the Music Business Association. The mission statement of the association states "NARM advances the promotion, marketing, distribution, and sale of music and entertainment by providing its members with a forum for diverse meeting and networking opportunities, information, and education to support their businesses, as well as advocating for their common interests."
 This association has been around for over 50 years and continues to expand their community to all aspects of the music industry that generates commerce. The association provides man benefits to its members such as scholarships to students, opportunities to participate in the Give the Gift of Music Campaign, and free seminars and presentations. A problem that the industry faces is the battle to remain current and up to date against all the negativity that comes up. Many stories that come out may not give the entertainment industry a flattering look but many of them can be seen as very informative. This association is perfect for artist managers so that they can continue to view media stories of other artists from a different view. These can help them to keep a close eye to their clients and help them to avoid negative feedback from the public and well as help them to prevent bad stories being put out about them. With the entertainment industry constantly shifting its focus to keep up with all the new and popular trends, this association is the best way for all professionals within the industry to stay ahead of the game. They also give them the proper insight so that that can keep up with their competition and remain relevancy within the industry at all times.  --- Jackee Walker